I did not take the straight path. I started as a freelance web developer, collaborated with startups that launched, struggled, and sometimes folded. I worked inside established organisations in Sales, Project Management, and Operations. I learned what it actually costs to build and sustain a business — not just a website.
That experience is what I bring to every client engagement today.
Over 13 years, I have worked with startups, small businesses, and eCommerce brands on a single focused mission — helping them grow their digital presence in ways that are measurable, sustainable, and real.